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Books
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 The Big Book of Proven
Management
Techniques
Looking for solid, profitable,
practical, and proven management ideas to improve your success? Look no further! The BIG Book of Proven Management
Ideas is packed with literally hundreds of information-rich
management articles, ideas, tips, strategies and success stories
shared by apartment experts and professionals from
coast-to-coast, and from companies of all shapes and sizes!
Topics covered include: Management Philosophy, Values &
Ethics; Best Practices; Fair Housing & Other Legal Concerns;
Recruiting & Hiring; Personnel Policies; Financial
Management; Marketing & Public Relations; Leasing &
Retention; Maintenance; and Safety & Emergency Planning.
This is one book that no Apartment Management Professional can
afford to be without... just one of the ideas, tips or
techniques contained within its pages could save you thousands!
Start using this indispensable resource and reference tool
today, and increase your profitability, value, management
effectiveness, operational efficiency and more.
The BIG Book of Proven Management Ideas - Item
# 607 $89
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 DON’T JUST
PLAN… PLAN TO WIN!
This concise, easy-to-follow
guide is part workbook, part reference, and ALL you need to take
the mystery out of marketing your community at the on site
level! How To Write A Winning Apartment Marketing Plan is
designed to assist the onsite manager in creating an effective
marketing plan in virtually any scenario, including the typical
30-, 60-, or 90-day timeframes. You’ll explore the facts and
finer elements needed to create a plan that meets the unique
needs of your community, incorporates a wide variety of
advertising opportunities, capitalizes on synergy, and derives
from real-world experience. Get a head start with tried-and-true
evaluation tools and forms that can be customized to suit your
community’s unique needs. AND, because the best and most
useful tool is a successful example, we’ve also included a
complete, proven marketing plan created by Tami Siewruk for the
lease-up of a community in the Austin, Texas market that
received national attention for its innovative and highly
effective marketing stance.
Item #606, $89
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The Big Book of Proven Traffic Generation
Ideas
This book has over 500 pages of proven ideas to boost your
traffic! These tried-and-true traffic generation ideas
have been shared with us by Apartment Professionals from coast
to coast. It's positively JAMMED with hundreds of ideas
(including LOTS of low-budget ones!), tips, techniques,
articles, tools, and more, designed specifically to generate
more traffic now! These proven ideas will show you how
others across the country have boosted referrals, raised
awareness, generated positive publicity, created effective
marketing campaigns, produced memorable events and marketing
calls and brought in more (and more) qualified traffic.
It's the one traffic generation tool that you can't afford to be
without! Order your copy today!
The BIG Book of Proven Traffic
Generation Ideas (Item 604)
Quantities of 2 or more can be
purchased at a special discount rate of $59 each:
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 The
BIG Book of Proven Resident Retention, Renewal & Referral
Ideas
This book is POWER-PACKED from
cover-to-cover with over 400 pages and hundreds of ideas, tips,
techniques, articles, tools and more for communities of all
sizes (and budgets)! These tried and true retention, renewal and
referral ideas have been shared with us by Apartment
Professionals from coast to coast, and focused into one
easy-to-reference resource for your community's stability and
success. Find out what other companies and communities are doing
to introduce innovative services; make life for their residents
more convenient and carefree; increase perceived value and
resident satisfaction; show appreciation; build the solid
relationships that keep residents renewing; make the renewal
process more persuasive and effective; multiply their efforts to
find the best residents by using referrals; contribute
day-to-day to their community's continued success, and much much
more. The BIG Book of Proven Resident
Retention, Renewal & Referral Ideas (Item 605)
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Fresh
Idea Calendars
Looking for a fresh Leasing,
Marketing or Resident Retention idea? We've
got 365 of them! A year of Sales and Marketing Magic!
- 365 ready to use leasing,
marketing or resident retention ideas for your multifamily community (One fresh and
inspiring idea each day of the year) at your fingertips!
- Convenient, pocketsize,
spiral bound notebook format!
- These also make great
training aids, birthday and thank you gifts
  
Quick Tips Calendar Marketing Edition
(Item 197)
Quick Tips Calendar Resident Retention Edition (Item 198)
Quick Tips Calendar Leasing Edition (Item 252)
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